We intend to act.
As a manufacturer, how to make employees of a retailer fit for selling preferably my products? And what if you’re short on access, scope and budget, too? For example, by creating a total new channel via WhatsApp to reach 2.000 external employees showing a consistent interest in learning nuggets on a daily basis. We going to find solutions where others didn’t even recognize the problem. Nevertheless, we don’t go on digital lighthouse projects shining internally or light up like a sparkler for – at best – some seconds. We go on what’s truly well. Generally speaking, it is something which is good for your client. It does not mean you have to come up with an extraordinary solution but an extra-efficient one instead.